The worst thing about running a business is the responsibility you feel for keeping everything on track. This responsibility never goes away – it’s always there – in the good times, it’s kept at a minimum because things are going well, but in the tough times it rears its head and becomes a large part of your daily thoughts.

In a downturn, when times are tough, you need to be able to make tough decisions early to ensure the long-term survival of the business and this responsibility falls squarely on your shoulders. You can delegate most things, but you can’t delegate the tough decisions – they are yours and there is no getting away from it.

As accountants we believe you should make tough decisions from a finance led position because it’s the numbers that will tell you if the fruits of your collective are working or not. Without the numbers, then decisions are based on gut feeling, and this hardly ever works.

The need for good financial information has never been more apparent than in this current economic climate; good, strong financial information in the form of good books and good monthly figures are key to making important strategic financial decisions about the future of your business.

How we help with this

We help by ensuring your books are up to date and in a position to give you the information if you need it. We do this by recommending and supporting your use of Xero and then giving you guidance on how to read the information it provides.

We also help by giving you no nonsense explanations of what the numbers mean for your business and finally, we help by lending you an ear and support when the time comes to make difficult decisions. Contact us on 01622 671 835.